OUT OF (AND INTO) AFRICA: Inaugural International Symposium

Inaugural International Symposium on African Consumer Marketing and Firm Strategies

Preliminary Conference Program

Location: Morgan Business Center (Home of the Graves School of Business)

May 24, 2018, Thursday

8:00 am

Shuttle in (hotel arrivals)

8:00 – 8:30 am

American Full Breakfast and Registration

8:30 – 10:30 am 

Opening Ceremonies

Keynote Address: Dr. Barfuor Adjei-Barwuah,

Ghana’s  Ambassador to the U.S.

10:30-10:45 am

Coffee break

10:45 – 12:00 pm

Session 1: Paper presentations: Entrepreneurship & Marketing

12:15 – 1:15 pm

Lunch Plenary Session: Human Resources Development

1:30 – 2:45 pm

Session 2: Paper presentations: Workforce & Services

2:45 – 3:00 pm

Coffee break

3:00 – 4:30 pm

Special Program: Incorporating Africa into Business Curricula

4:30 – 4:45 pm

Coffee Break and Networking

5:00 – 6:15 pm

Session 3: Paper presentations: Online Commerce & Marketing

6:30 – 8:00 pm

Dinner Gala and Awards

May 25, 2018, Friday

8:00 am

Shuttle in (hotel arrivals)

8:00 – 9:00 am

Continental Breakfast and Registration

9:00 – 10:15 am

Plenary Address: Ambassador Robin R. Sanders,

CEO – FEEEDS,  and Former U.S. Ambassador to The Congo and Nigeria

10:15 – 10:45 am

Coffee Break and Networking

10:45 – 12:00 pm

Workshop: Perspectives from Global Studies and Historical Diaspora

12:00 -- 1:30 pm

Lunch Plenary Session: Students presenting nations of Africa

1:30 – 2:45 pm

Session 4: Paper presentations: Marketing Comm. & millennials

2:45 – 3:15 pm

Coffee Break and Networking

3:15 – 4:30 pm

Session 5: Paper presentations: Social & Political Marketing

5:00 – 7:00 pm

Closing reception: Drinks and hors-d'oeuvres

 

Sponsored by: Morgan State University and the Association of Consumer Research

Thursday, May 24 at 8:30am to 7:00pm

More dates through May 25, 2018

Morgan Business Center, ATRIUM, AUDITORIUM
4200 Hillen Road, Baltimore, MD 21218

Event Type

Conferences & Meetings

Audience

Community, Faculty & Staff, Students

Topic

Research, Academics, Global & International

By School

School of Business & Management

Tags

symposium, Graves School, Association of Consumer Research, Morgan Business Center

Website

https://www.eventbrite.com/e/internat...

Cost

FREE for Morgan family and surrounding community, $175 otherwise

Department
Business Administration
Contact Person

Dr. Omar Khan

Contact Email

omar.khan@morgan.edu

Contact Phone

443-885-3641

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Event Registration Required

This event requires registration.